Best Mascaras For Older Women

The ultimate red-brown shade for my skin tone is one of Revlon's iconic shades: Rumberry. Its creamy texture glides on like a dream, and the classic pointed lipstick tip makes it easy to get color into even the narrowest corners of your lips. Rumberry is a go-to hue for a night out, given its bolder color pay


Top Product Picks: Stila Magnificent Metals Liquid and Glow Eyeshadow in Diamond Dust, Stila Heaven's Dew All Over Glimmer in Silverlake, RMS Beauty Buriti Bronzer, RMS Beauty Magic Luminizer Highlig


Alyssa Kaplan is an experienced writer and editor in the beauty industry and product tester specializing in cosmetics. She has tested over 50 mascaras—including more than 10 on this list. Kaplan has been a writer at Byrdie since 2022 and is now an editor, covering all things beauty. For this article, Kaplan and other Byrdie editors tested more than 80 mascaras and narrowed them down to these top choices based on application, wear, performance, and ease of remo


For a sexy, dramatic lash look, this mascara will make you feel a little like Twiggy. It’s a true thickening formula, delivering instant volume and curl that holds for hours. The inky black shade is flattering and really brightens the eyes. The wand, however, isn’t the most precise—it’s a thick, curved brush—so I needed a clean spoolie to comb out a few clumps. Because it’s so pigmented, applying it slowly gives the best results. The one caveat: while it claims to be smudge- and flake-proof, I did see some transfer on the lower lashes. Even with some small smudging, my lashes stayed coated, lifted, and impressively intact. It washes off easily, sometimes leaving a bit of residue, but nothing a good makeup remover can’t tac


This mascara from Benefit won us over almost immediately. Multiple testers agree that it does (pretty much) everything you’d want a mascara to do: lift, separate, volumize, and add a hint of length. The curved brush makes it easy to grip each lash from the root, and the bristles are perfectly dispersed, helping fan out the lashes for an even and full-looking finish. We love that the formula is lightweight and buildable, so you can amp up the volume without depleting your curl. It's buildable, but it's not the most volumizing option, so it's not ideal for people who want a super dramatic l

This beautiful and chic underline eyeshadow look is easy to re-create in very little time and can be worn all year round. The focus here is under the eyes, so all you need is a cream or liquid shadow lined directly under the eyes and then smudged ever so lightly so it appears blended. Using cream or liquid eyeshadow that already has a brush attached to it gives the precision you need to make sure nothing gets into the eyes while applying, and keeps the application neat and smooth. If you have a powder shadow or pigment that you love, you can always apply it on top of the cream so that it sticks and there's no fall out under the eye. A soft lipstick or gloss, along with highlighted cheekbones and bronzer , tie this entire look toget


Black vs. brown? There’s a case for both, depending on the vibe you’re going for. According to Bartlett, black mascara gives you maximum impact and contrast. "It can help make the pupils look bigger and more youthful, and the whites of the eyes appear brighter," she enthuses. On the other hand, Scibelli believes brown can be a beautiful choice, especially for mature women. "It’s universally flattering and not too harsh," he says. "It’s a great option for all hair colors, and it allows your eye color to really peek through, as well." So we’ll call this one dealer’s cho


It camouflaged discoloration and acne , and also wore well throughout the day. Testers found that applying a light setting powder helped to lock it in place. We thought it performed decently under the eyes, though some people found it a bit drying for use in this area. We didn’t love using it with a damp sponge because the stiffer formula was tricky to blend this way, but it applied perfectly with our fingert


A brown lip not only feels reminiscent of the changing foliage during the chillier months, but also offers a chance for your makeup to pop amongst your extra layers and fading tans, all while staying true to an autumnal color palette. After trying countless formulas myself, some of my favorites ended up being options I found at the drugstore for under $10 (though there are some fabulous high-end choices, as well). read here on to discover my favorite brown lipsticks, including a few from iconic '90s favorite Revl


The same L'Oreal formula in the shade Ginger Spice even has the ideal name for a fall-coded lipstick —it's a bonus that the red-brown color payoff is so gorgeous and the price point is budget-frien


With brown mascara trending on TikTok in 2025 and chocolate being the "it" color of fall, we’re all for trying this trend. Our tester loved the brown shade of this tubing mascara, noting it was clearly brown, but not too light on her dark lashes. She also appreciated how smoothly the lightweight formula applied, creating a super-defined look. Expect lift and length, rather than curl and volume, she shares. The tapered, dense brush performs nicely, coating the lower lashline without leaving any smud